“BEAUTY WITH A PURPOSE!” Beauty With a Purpose Inspires, Empowers Gives Scholarships & Grants to Salon Professionals, Barbers, and Students  Chicago, IL (August 9, 2023) –…

This summer marks the 30th anniversary of Hive serving the beauty industry.  In case you hadn’t noticed, there is a 90’s revival fully underway, styles…

With the industry events season at its height, BarberEVO have teamed up with some of the leading brands in the industry, such as legendary apparel…

Ulta Beauty, the nation’s leading beauty retailer and premier destination for beauty services, announced hair and beauty expert Vernon François (@vernonfrancois) has joined its Pro…

Keune, the historic hair cosmetics brand, which this year celebrated its centenary, has just announced Andrew Barton as its new UK Creative Ambassador.  As one…

BY JOANA NEVES, EDITORIAL DIRECTOR AT ALTERNA To celebrate ALTERNA Europe’s 25-year anniversary, along with the diversity of their high performance and results driven Caviar…

Well, everyone, that’s a wrap on Premiere Orlando 2022! And we had a blast! According to Trade Show News Network, Premiere Orlando is the largest beauty show…

The brand plans to donate at least $100,000 to the organization through activations throughout the year As part of its dedication to philanthropy, It’s a 10 Haircare, the go-to professional…

Helmond, the Netherlands – JOICO UK has launched Color Talent, a new competition searching for the very best in hair color creativity within the JOICO…

This past weekend (Sat Apr 9 – Monday Apr 11) the SalonEVO and BarberEVO team packed their bags and took off to Chicago to attend…