Australian beauty influencer Chloe Morello is no stranger to beauty transformations – with millions of followers across her social platforms, Chloe is known for her beauty tutorials, having started blogging on her channels back in 2012. But, her latest transformation, invented and executed by Goldwell and celebrity hairstylist Harry Josh, is her most “major hair transformation yet.”
Celebrity stylist, Harry Josh – one of the most sought-after editorial stylists in the world – working with leading fashion magazines as well as being the go-to stylist for celebrity clients such as Olivia Wilde, Karlie Kloss and Gisele, transformed both Chloe’s dark brown color and mid length cut turning her into a “French muse” with a chic bob, fresh new bangs and a beautiful, copper gold shade. Chloe loved her transformation, noting that the products used kept her hair “so soft and silky despite such a drastic change!”
Goldwell Ambassador, Harry Josh and Goldwell International Guest Artist, Robert Brown used the following products to achieve Chloe’s transformation:
- Light Dimensions Silk Lift Zero Ammonia Lightener
- Colorance 7KG
- Colorance 9KG
- Colorance Gloss Clear
Goldwell Colorance is a demi-permanent color option that allows for multifaceted, brilliant color results and color retention, lasting for up to 25 washes. Plus, even with a dramatic makeover such as this, Colorance Gloss Tones result in rich, shiny color and amazingly healthy hair, repairing the hair structure for the healthiest hair feel. Chloe will maintain the results of her transformation with the Goldwell DualSenses Color Revive Color Depositing Shampoo in Copper.
See the full transformation on Chloe’s channel: https://www.instagram.com/p/CloztFtgT9F/?hl=en
Goldwell is a salon-exclusive brand of Kao Salon Division. Its professional hair products are dedicated to bringing stylists’ and their clients’ aspirations to life. Since 1948, Goldwell has been known for breakthrough innovations in the salon industry with well-known sub-brands such as: leading professional color products Topchic, Colorance, and Elumen; high-performing care and styling products Kerasilk, Dualsenses, and StyleSign; and technology-based perm and texture products. Goldwell’s complete portfolio, advanced hairdresser training program and deep expertise together create a full-service brand, meeting all salon stylists and client desires. With the annual Color Zoom Collection launched at the impressive Global Zoom Event each year, Goldwell translates the latest trends in hair and fashion to inspire stylists around the world.
Please visit the Goldwell website for information: www.goldwell.com
About Kao Salon Division
Kao Salon Division is part of the Skin Care and Hair Care Business of Kao Corporation, offering professional products and services to stylists around the globe. It is a thought and trend leader in the hair care industry as well as home to the Goldwell, KMS, Oribe and Varis brands. The mission of Kao Salon Division is to make life beautiful for salons, stylists and their clients through partnership, commitment to sustainable practices, salon business growth and a portfolio of advanced services, innovative products and inspiring education. Kao Corporation creates high-value-added products that enrich the lives of consumers around the world. Please visit the Kao Salon Division and Kao Group websites for more information: www.kaosalondivision.com, www.kao.com.