Looking to recreate Golden Globes winner Jeremy Allen White’s hair from the red carpet tonight? America’s #1 Men’s Styling Brand, American Crew, partnered with celebrity groomer KC Fee (@kcfee) to achieve his lived-in, effortless look.
Inspiration: “For Jeremy’s Golden Globe look this year, I wanted the hair to look more lived-in and effortless rather than a more structured, sleek tuxedo Golden Globe look, which also suits Jeremy’s personality well,” states celebrity groomer, KC Fee.
1.I started by prepping the hair to create a foundation for the rest of the styling products. On towel-dried hair, I took American Crew® Light Hold Styling Gel and ran it through the whole head of hair to build thickness and shine.
2. Then with a blow dryer, I diffused the hair while scrunching up the curls to give them definition. When the hair was about 75% dry, I used American Crew® Firm Hold Styling Cream to create extra hold and control, working it into the curls and continuing to enhance the curls with the diffuser.
3. Once the hair was dry and had that lived-in, textured look, I took a dime-sized amount of American Crew® Defining Paste and rubbed it between my palms to activate, and pressed the product into each curl for added texture and increased definition.
4. To finish off this look, I sprayed American Crew® Alternator Finishing Spray into the hair to enhance the natural look and provide shine and hold for the remainder of the night.