SalonEVO Magazine

Your home of hair, beauty, nails and more!

MOP® Hair Care Sponsors 5th Annual Wonder Woman Initiative At Miami Swim Week

Modern Original Products for Modern Original People – was a proud sponsor of the 5th Annual Wonder Woman Initiative during Miami Swim Week. The Wonder Woman Initiative highlights survivors of domestic violence, trauma, and honors women who have overcome adversities, and are lending their talents and services to help their communities. The organization has recognized 50+ women over the years and thanks to their events, has raised funds to help the underserved communities in the City of Miami, Haiti and Nigeria.

“Metanoia: The Crowned Mind” was the theme for this year’s Swim Week runway shows and event. This one-of-a-kind immersive experience was held at Kimpton Angler’s Hotel and brought together the swim/resort/athleisure fashion and wellness communities, as well as influencers, media, and VIP guests on the rooftop oasis for an experience like no other. Founded by Tayo Ishola, a Miami-based social entrepreneur and fashion designer of the Eido Swimwear brand, the overarching vision of the initiative is to empower others to see the beauty and power within themselves.

A picture containing wall, person, indoor, person

Description automatically generated

This show was hosted by Karmel Bortoleti, Brazilian Model, Actress and Philanthropist, who has graced the covers of Glamour, Harper’s Bazaar, among others, and uses her influence for positive change. Honorees included Victoria Vesce, a Sports Illustrated Swim Finalist who is also a brain tumor survivor; Gloria Ward, business strategist and author; Christine Handy, international speaker, model, and breast cancer survivor and author; and Renee “Stichiz” Casseus a philanthropist and iHeart Radio host. The featured swimwear designers included Tayo Ishola of Eido Swimwear, Jennifer Nicole Lee of VIP Queen Collection, Judith Gaffney of Culture Trees, Maranatha Novembre of Allure Novembre, Gina Marie Xocal of Xocal Biquini, and Jnaba Diallo of Dieo.

A picture containing person, people, group, posing

Description automatically generated

mop® and our team was delighted to take part in this heartfelt initiative. The event’s message and purpose are very much aligned with mop’s mission. At mop, we recognize that everyone wants to be a part of something greater than themselves. Our goal is to create a culture where all people can express themselves freely, embracing their individuality without being judged, condemned, or criticized. We believe in inclusivity, never exclusivity, love not hate, and being unapologetically you, which is exactly what each model showcased on the runway,” commented Zoe Hyams, Senior Vice President Marketing for mop.

A selection of the Wonder Woman Initiative runway looks created with mop® and how to achieve them are attached.

mop® can be found in salons nationwide and at www.mopproducts.com.

About mop® Modern Original Products for Modern Original People

For over 15 years, mop has been making innovative products for the professional beauty industry. Our mission is to create a community of salons, stylists and their clients where they express themselves without being judged, condemned or criticized. At mop® we want everyone to be the best versions of themselves and to know that our community is inclusive, not exclusive. Formulated with the most powerful ingredients, our products are designed to inspire every stylist to unleash their creativity and have the freedom to style hair their way.