SalonEVO Magazine

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Maximise your retail potential with new Fresha Store!

Create an online store and start selling products with Fresha’s new store feature! 

Fresha, the world’s No.1 subscription-free appointment scheduling software, is transforming retail potential for beauty and wellness businesses, and the online shopping experience for their clients with the launch of Fresha Store.   

Over 60,000 beauty and wellness partners and 200,000 professionals that manage their appointments, promote their services and protect their incomes with Fresha, can now create an online store, promote and sell products, and collect payments all from one place to:   

  • Impress clients with a professionally designed online store  
  • Offer clients delivery or pick-up options  
  • Collect online payments with Fresha Payment Processing  Create your online store easily and quickly! 

It’s natural to want to impress clients, so salons and spas needn’t worry if they feel they don’t have the technical skills to create a professional looking online shop. Fresha has made it so simple and intuitive that any salons or spas can set up and have a fully functioning e-commerce store in minutes.    

Nick Miller, Fresha co-founder: “We’ve created a simple, intuitive e-commerce experience within Fresha that’s designed for beauty and wellness professionals, not IT experts. Within just a few clicks, you can personalise your store with a logo, store name and description. Adding products* couldn’t be easier and you can also add social links, so all your clients will know that you’re now trading online.”  

It’s time to tell your clients about your new store! 

When your store is set up a unique store link is generated, so it’s easy to promote it on social media, and by using the marketing tools available within the Fresha platform. With delivery and collection options available, partners can offer clients the option to collect their purchase from the salon or spa, reserve it for when they attend their next appointment or have it shipped directly their home, workplace or specified delivery address.     

“Salons and spas mailing products will need to ensure they have the right packaging and materials for their safe transit and arrival,” says Nick. “But providing a professional shopping experience and encouraging clients to leave reviews is a great way to maximise additional income from product sales.” 

Online payments that are easy, upfront and contactless 

To ensure smooth, seamless payments to your online store, Fresha Payment Processing is the perfect way to collect online payments. First, partners receive money upfront and it’s contactless too.  

When your store is activated, Fresha simply charges a transaction fee of 1.29% + £0.20p, so partners only pay as they sell. And if for any reason a refund needs to be processed for a purchase made on your online store, that’s easily done at the click of a button. 

William Zeqiri, Fresha CEO and founder: “The potential for online retail in the beauty and wellness industry is huge, yet many salon and spa businesses are yet to take advantage of this. Fresha Store is a big step in the right direction as we’ve made it easy to create a store within Fresha. As part of our feature mix, it means salon and spas have everything in one place, which simplifies their business lives too. Their clients are comfortable shopping online with other retailers and e-commerce businesses, and it’s a big part of our lives as shopping trends continue to evolve. Salon and spa businesses need to benefit from this retail transformation and now they can with Fresha Store.” 

Join Fresha FREE and set up your online store today at https://www.fresha.com/for-business  

* Fresha recommends taking high quality images to showcase products at their best and provides guidance on a dedicated blog to help salons take really beautiful product images Click here to read.