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LATEST INDUSTRY NEWS

GLOWWA Experts Challenge Hair Health Myths

From scalp care misconceptions to menopause-related hair thinning, GLOWWA ambassadors and education experts are encouraging salons to challenge the growing…

Bridal Trends for 2026: Soft Curls with Subtle Accents 

Bridal trials are underway for the spring/summer 2026 wedding season!  Caralee Pridemore, Sam Villa Ambassador and Founder of @sweetlypinnedbycaralee, an on-location wedding hair and updo specialist, schedules her trials 3-4…