If anyone remembers the impact Salon 365 had on the hairdressing industry in the 2010s, you’ll understand the scale of what Not Another Club is about to do.
Back then, the industry needed professionalism, structure, and permission to raise its standards – and Salon 365 delivered. Founder Sophia Hilton recalled: “I was always deeply impressed by the impact. My mum only wanted me to work for a 365 salon.”
But times have changed. Today’s economy is unstable, the industry is fragmented, and no copy-and-paste business model will cut it anymore. Sophia wants the impact of 365 tailored to the reality of today’s market.
The future of this industry belongs to the flexible – those who can adapt quickly and stay emotionally resilient.
“We’re building a coaching company designed for that future.”
BUSINESS AND LIFE, NOT BUSINESS OR LIFE
Not Another Club is the first-ever business and life coaching program created specifically for the hair industry. It treats you as a whole person – because what affects your life, affects your business, and vice versa.
This isn’t just about hitting targets. It’s about navigating burnout, money fears, identity loss, and the real emotional rollercoaster that comes with being an independent stylist or salon owner in today’s world.
MORE THAN A COACH –A WHOLE TEAM
Most programs offer one coach. Not Another Club brings it all together under one umbrella, with five expert-led areas of support:
- A Colour Hotline, open 24/7, for in-salon support when things go wrong
- A Social Media & Marketing Pathway to help fill your chairs
- A Financial Coaching Program led by an accountant with 3,000+ salon clients
- A Tech Guru who helps hair professionals master the digital tools they usually avoid
- A Wellbeing Coach guiding members through overwhelm, stress, and self-doubt
All supported by a thriving WhatsApp community, weekly webinars, and in-person connections across the UK and beyond.
220 MEMBERS BEFORE LAUNCH
Not Another Club has been quietly building behind the scenes for eight months. Without any official marketing campaign, it already has 220 global members—75% salon owners and 25% independents.
This early traction shows the hunger for something deeper than a business manual. People don’t just want tools. They want a team.
ACCESSIBILITY IS NON-NEGOTIABLE
Despite pressure to charge premium rates, Not Another Club has stayed true to its values and made the platform affordable on purpose:
- £60/month for self-employed stylists
- £100/month for salon owners
“I’ve had so many people tell me I should charge double. But this isn’t about exclusivity. It’s about impact. I’m not interested in working with just the elite—I’m here to support everyone with a dream,” said Sophia.
REBUILDING CONNECTION
The hairdressing industry is more fragmented than ever. And the one thing both salon owners and independents have in common? Loneliness.
Not Another Club is rebuilding that connection—not just digitally, but in real life. The team hosts breakfasts before events, lunches afterwards, and creates a space where no one has to travel to education alone. Whether you come with your team or by yourself, you’re never alone with us.
NOT A GURU – A GUIDE
“I’m not stepping in as a coach pretending to have all the answers,” says Sophia.
“I’m doing what I do best – spotting what’s missing in our industry and building on a scale that hasn’t been done before.”
That means bringing in the best minds to guide us –then strategically designing it to stay affordable. Because real change should be within reach for everyone.
NOT ANOTHER CLUB OFFICIALLY LAUNCHES JUNE 11, 2025
When members excel in specific areas of their business, they’re invited to teach others. This is a community-led movement, not a top-down program.
For the first time ever, those who thought expert coaching was out of reach now have an entire team of specialists behind them.
For more information, or to sign up to Not Another Club, visit https://notanotherclub.learnworlds.com/home