Blue tones are turning heads this season, with deep, dimensional shades adding the perfect pop of color to every look.
For stylists, bold and vibrant blues have become the ultimate statement shade – equally timeless and modern. PRAVANA’s top-selling ChromaSilk VIVIDS line continues to lead the trend with its versatile, growing range of 36 long-lasting, semi-permanent vivid shades that clients love.
Now, professional stylists can take these trending tones even deeper with two NEW VIVIDS blue shades – Tempted and All Nighter – designed with darker level (7+) clients in mind, yet gorgeous on all levels. These rich, multidimensional blues push creative boundaries bringing depth to the seasons most in-demand looks.
THOUGHTS ON GOING BLUE FROM CELEBRITY COLORIST JESS GONZALEZ (IG: @jessthebesttcolor)
“Blue shades can complement anyone.” says Jess. “When choosing a blue shade, olive skin tones tend to look better with darker blues and lighter skin tones with paler icy blues.”
For some clients such a bold move can be intimidating, Jess recommends a softer approach: “If you don’t want to fully commit to blue, tips are a great option, that way if it does not fully fade all the way out, you can cut it out!”
Photos Courtesy of PRAVANA
Left: Hair by @jessthebesttcolor | Right: Jess Gonzalez
“Here I used the new PRAVANA VIVIDS shade All Nighter and diluted it with some clear. This new shade reads nicely. It’s bright, but more denim like and not too in your face bright.”
As an alternative, Jess suggests vivid ghost roots (a technique she uses on Billie Eilish) “Ghost roots are another fun way to add some vivid color to your hair, but that does require some commitment because it’s from the roots! When doing ghost roots, I love PRAVANA Blissful Blue from The VIVIDS Pastels Collection. That way there is flexibility in changing colors later.”
Photo credits: Photos Courtesy of PRAVANA
Left: Campaign Colorist: @kimberlytayhair |Color Assist: @colorbycindylish |Middle: Tempted | Right: All Nighter