Winter weather doesn’t just dry out your skin; it dries out your scalp, too. Cold outdoor air, indoor heating, hats and hoods, and less frequent washing can create the perfect storm: dry, tight, itchy scalps; buildup at the root; flakes; and hair that feels dull, brittle, or straw-like. When scalp health suffers, hair health often follows.
That is why scalp care becomes especially important in winter. Healthy hair starts at the scalp, and supporting scalp comfort, clarity, and balance is the foundation for stronger, better-looking hair year-round.
Olivia Garden’s Scalp Diva collection offers a simple, effective way to bring scalp care into winter hair routines. Designed for professional performance and everyday use, Scalp Diva supports scalp wellness through gentle stimulation, exfoliation, and oil distribution to help reset hair health during cold weather.
Why Hair and Scalp Struggle in Winter
Winter conditions create unique challenges for scalp and hair health:
- Cold air has low humidity, which strips moisture from the scalp and hair
- Indoor heating increases dehydration and static
- Hats and hoods increase friction and trap sweat and oil, contributing to buildup
- Less frequent washing allows styling products and dry shampoo to accumulate at the root
The result can be dryness, itching, flakes, rough texture, increased tangling, and breakage.
Scalp Care Is Hair Care
Scalp Diva is designed to support a healthier scalp environment, which in turn helps improve the look and feel of hair. Brushing the scalp can help stimulate circulation, gently lift buildup, and distribute natural oils down the hair shaft. These benefits are especially valuable in winter, when hair needs extra support to maintain softness, shine, and strength.
“Scalp health is essential for strong, beautiful hair,” said Anne Maza, Co-Owner of Olivia Garden. “Scalp Diva makes it easy to support scalp comfort and overall hair health, especially during the winter months when you and your client’s hair and scalp need extra care.”
How to Use Scalp Diva in Winter:
- Use the Massage Brush on dry hair daily for gentle stimulation, and pair with a scalp oil or serum for extra treatment;
- Use the Exfoliate Brush weekly to clear buildup and reset the root;
- Use the Cleanse Brush whenever you shampoo your hair for balanced care.
This simple routine helps support scalp comfort while improving hair softness and manageability during cold weather.
A Simple Winter Hair Reset
With its thoughtful design and professional performance, Scalp Diva offers an easy upgrade to winter hair routines. Whether used in the salon or at home, the collection supports a more intentional approach to scalp care and helps maintain comfort, clarity, and healthy-looking hair all season long.
The Scalp Diva Collection is available now through select professional beauty distributors and at store.oliviagarden.com. For more information on Olivia Garden, follow the brand on Instagram, TikTok, and Facebook.