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Authentic Beauty Concept Take on London Fashion Week

AADNEVIK, Melissa Timperly

The inspiration for the Aadnevik SS24 show waseffortless hair that flows as the models walk downthe catwalk. 

The hair needed as much root lift as possible toallow for movement. To achieve that Melissa and theteam used the Authentic Beauty Concept Nymph SaltSpray and the Nude Powder. 

They then tonged and set the hair using theAuthentic Beauty Concept Working Hairspray whichallowed them to then dress the hair out. ThinkCharlie’s Angels vibe!

Melissa said: “The London Fashion Week show was incredible. With Aadnevik being a sustainable fashion brand, it was a perfect match for Authentic Beauty Concept and the designers were wonderful. They wanted a 90s Charlie’s Angel blowout but more modern, and the final looks were gorgeous.”