SalonEVO Magazine

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milk_shake® and DEPOT® add Bassett Salon Solutions to PSDN

Beautynova Americas, home of professional premium hair care brands milk_shakeDEPOTand Medavita, continues to expand their offerings to salons in North America with the addition of Bassett Salon Solutions, adding the Western United States, to their distribution network.

Bassett Salon Solutions will bring milk_shake, the viral sensation salon professional brand and their full range of high-performance professional hair products that include color, care, and styling. Through an array of delightful scents and textures, milk_shake marries the best in hair and self-care for a uniquely indulgent experience.

Bassett also brings DEPOT, a robust portfolio of products for grooming, that includes hair, scalp and beard care. DEPOT elevates the grooming experience through luxurious scents and superior ingredients.

“We will continue to grow our company with like-minded industry professionals who are dedicated to serving all the needs of salon professionals, salon owners, barbers and barbershops, as well as the needs of our distributors, salespeople and field educators,” said Cory Couts, President of Beautynova Americas. “We are thrilled to make our brands available to every salon in the United States.”

“Beautynova Americas distributors truly understand the needs of the professional beauty and barber industry, and those distributors are the critical link between our brands and hairdressers,” said Scott Guinter, SVP Sales, Beautynova Americas. “We align on like-minded values, being leaders within our industry, and especially our commitment to the success of salons and stylists alike.”

“The opportunity to bring the in-demand milk_shake and DEPOT brands to our salon network is thrilling for us,” said Ward Bassett, President and CEO, Bassett Salon Solutions. “We are confident in Beautynova Americas vision which, like ours, is a commitment to serving the professional beauty industry through information, education and salon support programs that address the needs of our salons,” added Ward.

Salons can contact Bassett Salon Solutions at 877-277-928 or Beautynova Americas at customerservice@z-oneusa.com.