OLAPLEX is bringing high-impact education, industry-leading artistry, and exclusive show offers to Premiere Orlando — the largest professional beauty show in the Americas. Visit Booth 1667 for two days of live education designed to inspire, elevate technique, and showcase the future of healthy hair.
Booth Experiences + Exclusive Show Offers
• Live education and demos throughout the day
• Pro product discovery and consultations
• “On The Spot” OLAPLEX Certification
• Community moments and industry connection
• A top-secret, first-of-its-kind OLAPLEX innovation giveaway available while supplies last
Premiere Orlando Offers
• 25% off all SKUs*
• Spend $75 and receive a complimentary Pro Scalp Rebalancing Concentrate
*Excludes Complete Stylist Set.
Educator Lineup
Guy Tang: Fearless Color
Push creative boundaries with advanced formula combinations and strategic color placement — all while maximizing hair integrity with the power of OLAPLEX.
Christin Brown: Elevated Curls
Master the art of curls through refined cutting, strategic placement, and bond-strengthening routines for healthy, high-impact results.
Alejandro Lopez: High-Impact Artistry
Discover viral vivid transformations with bold color techniques that prioritize total hair integrity and bond strength.
OLAPLEX Stage Schedule Highlights
Sunday, May 31
9:45 AM — Guy Tang
10:45 AM — Christin Brown
2:00 PM — Guy Tang
3:00 PM — Alejandro Lopez
4:00 PM — Christin Brown
Monday, June 1
9:45 AM — Christin Brown
10:45 AM — Guy Tang
11:45 AM — Alejandro Lopez
1:30 PM — Guy Tang
3:15 PM — Christin Brown
OLAPLEX x PBA Beacon Program
As part of its continued commitment to the professional community and the future of hair education, OLAPLEX is proud to partner with the Professional Beauty Association’s Beacon Program.
Over the last several years, the professional landscape has evolved dramatically. Stylists today are navigating new technologies, shifting client expectations, and increasing economic pressures — all while striving to grow both their craft and their businesses. In response, OLAPLEX has evolved its education strategy to become more structured, more globally consistent, more inclusive, and more directly connected to long-term stylist success.
“We’re in a pivotal moment for the professional industry,” said Colleen Martorano, VP Global Education. “Stylists are asking for more support, more transparency, and more pathways to growth. Our new strategy is designed to meet them where they are — and elevate them to where they want to go.”
For more than 25 years, Beacon has helped shape the next generation of beauty professionals through mentorship, education, and career development opportunities. By supporting Beacon, OLAPLEX is investing in future industry leaders with the knowledge, confidence, and science-backed foundation to build successful careers behind the chair.
“Being pro-first isn’t a tagline for us,” added Martorano. “It’s a commitment to showing up for stylists in real, tangible, career-changing ways.”
The partnership reflects OLAPLEX’s belief that when science and artistry come together, both the stylist and the client are in good hands. Together with PBA, OLAPLEX remains committed to strengthening the future of the professional beauty industry through education, innovation, and opportunity.