SalonEVO Magazine

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OUT NOW: SalonEVO North America Issue 25 April/May 2024

The latest issue of SalonEVO North America is OUT NOW.   

Get your copy here!

Spring into Style 

The latest issue of SalonEVO North America is OUT NOW! We speak to industry experts to discuss the biggest and best trends set to take the industry by storm, as well as sharing our exclusive insight into New York Fashion week. In this issue, we also speak to bridal experts from across the country on how to maximize your success as a bridal stylist while also highlighting stunning salon interiors: all this and more inside.  

Icon of the Edition: Nick Stenson 

Salon of the Edition: Fancy Hairdressers 

Behind The Brand: Great Lengths 

Diary of a CEO: Jodi Jolley 

Diary of a CEO: Aston Lafon 


Nick Stenson 

As we get closer to America’s Beauty Show, we decided it was time to feature Chicago-native Nick Stenson as the latest SalonEVO cover star. We speak to Nick about his start in the industry, all the way to his current position as Senior Vice President of Store and Services Operations at Ulta Beauty and founder of Nick Stenson Beauty. He shares tips and advice that he’s learnt across his illustrious career, from leadership advice to his legacy.  

Spring Bridal  

In this feature, we highlight beauty professionals in the ethereal realm of spring bridal, where romance intertwines with the season to help your clients have their dream day. We discuss the biggest make-up trends with Caitlyn Meyer; dive deep into Kylee Hudson’s career as she shares what’s in store for brides across 2024; highlight the essential nature of hair extensions with Bridal by Natalie; Stephanie Yaggy Lavery’s bridal plan for nail technicians and much more inside this edition of SalonEVO. 


Is your salon in need of a fresh lick of paint? Are you thinking about updating the aesthetics of your shop? You’ve come to the right place. Here, we are focusing on some of the stunning salons in North America to pick the brains of the owners, and provide some inspiration. We speak to Jacob Khan about the process behind his stunning Fancy salon, while highlighting the importance of a good point-of-sales system inside the salon with Beach Bronde and looking at high quality furniture with Collins.  


There are many ways to build your business across this ever-evolving industry. In this edition, we speak to experts and examine the ways you can boost business, find inspiration, and learn more about some of the biggest names in the industry. Learn all things insurance in Anna Manukyan’s new column, find out about Great Lengths since its formation in 1992, and here all about the brains behind two successful businesses: My Absolute Beauty founder Jodi Jolley and 18:21 Man Made co-founder and president Aston Lafon.  


Technology has become an essential part of running a salon, whether you’re using a booking system, analytical software or a point-of-sales system. It can seem daunting at first to invest in new software for your salon, but ultimately these programs are designed to help you save time and more effectively manage your business. We break down four different programs that can help your business thrive with tech, while columnist J Ladner highlights his go-to apps and in-store software systems that make his life as a stylist easier.  

Product Focus: Finishing Tools 

In this industry, stylists are spoilt by choice with an endless array of brands and tools to choose from. But how are you supposed to know what’s worth the hype? It’s not feasible to buy and try every professional product on the market, but here we’ve highlighted some of the best finishing tools on the market to save you looking around. We hear from experts sharing their rave reviews of the new ghd Chronos, while others pledge loyalty to all things Bio:Ionic.  

We hope you enjoy this issue! You can order your print copy here.