QiQi is a hair controller that transforms texture without harsh or dangerous chemicals and will not damage hair.
Hair Controller works by using organic compounds that penetrate the cortex, softening the disulfide bonds and hydrating the hair without damage. Once disulfide bonds are softened, the stylist applies hear and tension to realign and fix the bonds into their new shape. Using varying amounts of heat, tension and styling when finishing creates custom results ranging from frizz free curls to natural looking straight hair.

The brainchild of founders Aaron and Gili Lisani, Qiqi is the embodiment of their relentless passion and pursuit of excellence.
Aaron, who began his career in sales before founding his own boutique factory, immersed himself in the intricacies of hair straightening and texture control. His commitment to innovation led to the creation of Qiqi’s iconic products, most notably the Hair Controller—a fully customizable salon treatment that reshapes texture without compromising hair health.

“My journey began in sales, but my exposure to manufacturing fuelled my desire for improvement. Qiqi is the realisation of my vision to redefine industry standards, delivering sophisticated products that exceed expectations,” Aaron affirmed.
Qiqi challenges the status quo with visionary, transformative solutions for professionals and consumers alike. Rooted in the belief that hair is the most personal form of self-expression, Qiqi is on a mission to empower everyone with total control—without harmful ingredients, ineffective formulas, or outdated processes.
“We are not satisfied with the ordinary. Qiqi empowers individuals with total control, ensuring no harmful ingredients, outdated processes, ineffective formulas, or limits,” the founders emphasised.
Introducing the Revolutionary Qiqi Lineup
Qiqi’s rebrand brings forward an audacious, luxurious product collection designed for total control and true self-expression:
Hair Controller
A customisable, heat-activated salon-only professional texture transformation treatment thatstraightens, relaxes, or enhances curls while preserving hair health. Powered by Glyoxylic Acid, Shea Butter, and Polyquaternium-37, it’s safe for colour-treated hair and delivers long-lasting results with no formaldehyde, no fumes, and no compromise.
- Safe for all hair types
- 100% customisable
- Pleasant fragrance & no downtime for colouring
- Professional use only
Available to suit all hair types: Thin & Delicate, Wavy & Curly and Thick & Coarse.
Smooth Service Shampoo
A deeply moisturising cleanser that smooths, strengthens, and removes buildup, delivering softness and shine in just one use. Featuring Sodium Coceth Sulfate and Polyquaternium-10, it’s ideal for everyday luxury. Available in 1000ml £30.
Hydration Fixation Conditioner
Hydrates, softens, and nourishes with powerful ingredients likeStearamidopropyl Dimethylamine and Behentrimonium Methosulfateto tame frizz and detangle effortlessly. Salon Price £21 RRP £41.95
Super Soaker Smoothing Masque
This ultra-hydrating masque ticks all the boxes—smoothing, softening, nourishing, and reviving even the most parched hair. Infused with Quaternium-81 and Behentrimonium Chloride, it’s the ultimate hydration hero. 1000ml Salon Price £69.00 250ml Salon Price £28.00 RRP £55.95
Porosity Play Spray
A heat-activated, multi-benefit styling spray that repairs, protects, and restores balanceto porous hair. With Hydrolyzed Vegetable Protein and an amino acid complex, it shields against heat up to 450°F while resisting humidity and enhancing shine. Salon Price £28.00 RRP £55.95
All Out Blowout
The go-to for bold volume and silky smoothness, this blow-dry cream delivers salon-style results at home or in the chair. It reduces drying time while protecting hair from heat and humidity, giving every strand a frizz-free, controlled finish with touchable body. Salon Price £24.00 RRP £47.95
Each product is a testament to Qiqi’s mission—total control, zero compromise, and stunning results that inspire true self-expression.
Available exclusively at Alan Howard.