SalonEVO Magazine

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Save Time, Save Money, Create More!

That is the goal for Jackie Richardson, the founder of Zero Time System, an innovative product company designed to help colorists work more efficiently, improving client comfort, all while achieving the best results. 

As a hairdresser spending a lot of her time doing color, Jackie was on the lookout for a color brush that was bigger, and better designed to speed up the coloring process. She said to us: “I looked everywhere for a color brush that would meet my needs and was astonished when there was nothing on the market. So, I thought, I will do it myself!” 

That’s when Jackie launched Zero Time System, an innovative range of color brushes that help hairdressers, save time, decrease wastage, make more money, and focus on what’s important: clients and creativity. 

So, Jackie invented the patented award-winning, Zero Time System brushes: The future of faster, precision color application. This kit comes with a stackable bowl that has a wall landing for easy loading and three brushes. The smallest brush at 3.5 inches, is still larger than most brushes on the market. It slays foil work and hair painting. The medium 4.5 brush curves for perfect connection to the root. Root melts and base color has never been faster. The largest brush in the kit is the 5.5 curved brush, perfect for all-over color. 

Not only are Zero Time System brushes faster, but with their feathered ends and soft bristles, the brushes are much more comfortable for the clients. 

As an active stylist, Jackie is always on the lookout for the needs of hairdressers, especially as trends and techniques change. That is why she has just launched her BRAND NEW Slicetime brush. Jackie said: “I was noticing that a lot of colorists were favoring slicing techniques instead of weaving, and they would have to turn their brush to the side and try to blend it that way. So, I thought, why not make a brush that could do it for you, and do it quicker? The Slicetime brush is slotted and its bristles are uneven, so it does a beautiful blend for you.” 

Jackie’s application advice? “Take a thin slice of hair, lay the brush down, then push the brush right up to the part line, and slice down.”

Since inventing the Zero Time System, Jackie has had a lot of copycats. But to that, she says: “Copying is the best form of flattery, but the truth is, it’s always just a copy.” 

Zero Time System has a lot more up their sleeves for 2024, including a collaboration with Nicky Wildflower, as Jackie is always open to collaboration, and looking for new ideas. 

To find out more and to purchase your own time-saving brush, go to zerotimesystem.com

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