SalonEVO Magazine

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Saturday, April 17, 2021

Wella Professionals Announces Amy McManus as New North American Ambassador

Wella Professionals has announced Massachusetts-based, Amy McManus, as their new North American Ambassador.

With 30 years’ experience, Amy McManus is known not only as a balayage expert, but owner of The Loft at 538 salon, and stylist educator through her online platform Camouflage Education.

In the last few years, Amy McManus has truely established her presence in the industry. In 2017, Amy was chosen as Modern Salons’s Top 100 Artists in the US to watch in the Industry. As well, Amy has been consistently nominated for BTC OneShot Competition year after year.

Amy’s specialty Vanilla Chai Balayage has been featured in several North American and International beauty magazines, and she was also chosen for The Hair Color Bible, an international book representing the Top 50 Artists in the World.

The collaboration between Amy McManus and Wella Professionals is no surprise, as some Amy’s go-to products to create her signature balayage are Wella Professional’s Blondor, Freelights, Koleston Perfect, Illumina and Color Touch.

Keep an eye out for all the great things that will surely come out of this dynamic collaboration.