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Keratin Complex® Launches Newest Addition to the Keratin Treatment System Kits – KCMAX™ Maximum Keratin Smoothing System Kit!

Keratin Complex, the professional and award-winning salon industry leader in professional smoothing treatments, revolutionized the salon industry with a lineup of powerful smoothing treatment system kits. These system kits include 4oz. keratin treatments designed to deliver smooth, silky, and healthier hair. Like business in a box, these amazing kits have a revenue potential of over $1,000 for just one kit!   

Now introducing the newest system kit for the most powerful keratin treatment to date: KCMAX ™ Maximum Keratin Smoothing System Kit! With up to 4 applications, thisturnkey kit is the easiest way to try the strongest smoothing treatment and provide clients with the essential aftercare to maintain longevity and effectiveness of the treatment.  

This transformative three-step system combines a proprietary keratin blend with the most advanced smoothing technology to deliver straighter, smoother, healthier, and ready to wear hair that lasts up to 3 months!  

The new KCMAX ™ Maximum Keratin Smoothing System Kit includes three essential steps: 

Step 1: KCMAX™ Keratin Pre-Treatment Shampoo (1 bottle / 4 fl. oz.) is a necessity as it’s designed to work synergistically with the KCMAX™ system and prepare the cuticle for the KCMAX™ Maximum Keratin Smoothing Treatment.

Step 2: KCMAX™ Maximum Keratin Smoothing Treatment (1 bottle / 4 fl. oz.) eliminates frizz, increases manageability, and dramatically increases the strength of damaged hair while delivering luminous shine and silky softness. In just one 90-minute treatment, clients can see straighter, smoother hair. With no wait time, hair can be immediately pulled back or put in clips. 

Step 3: Clients then get to take home the KCMAX™ Daily Treatment Spray (4 bottles / 5 fl. oz.). This is the final step of the treatment and the essential aftercare to maintain salon fresh results for up to 3 months. This spray delivers continuous shine and silky softness and cuts styling time by making blow drying faster and easier.   

“With a heritage as business builders, we want to continue to provide stylists with resources to grow their business. The new KCMAX™ system kit is another “business in a box” for the stylist—it includes everything needed to complete the service, and then provide the client with the necessary aftercare. We are thrilled to add our strongest smoothing treatment into our lineup of sleek, colorful packaging that will add aesthetic to the backbar and can be used to drive conversation in the salon,” stated Zoe Hyams, Senior Vice President, Marketing & Public Relations, Keratin Complex

The KCMAX™ system kit is the strongest smoothing treatment of the Keratin Complexportfolio that delivers beautiful, ready to wear hair every day! 

Keratin Complex products can be found at your local professional beauty distributor, SalonCentric or online at


Keratin Complex, a leading full-service professional beauty manufacturer, was founded in 2007 and quickly gained national and international recognition thanks to its revolutionary keratin smoothing treatments. Keratin Complex realized that the key to creating an innovative treatment that was both gentle and effective lay in harnessing the power of keratin, an essential hair protein that delivers incredible benefits, all without breaking the bonds of the hair. Since its launch, Keratin Complex has introduced a number of ground-breaking products, including KCMAX – the company’s strongest, straightest smoothing treatment yet.