KEVIN.MURPHY is proud to unveil CODE, a groundbreaking innovation in permanent hair colour. Inspired by advanced skincare technology, CODE represents a new era of high-performance, modern colour that not only delivers outstanding results but also
cares for both hair and the planet.
Harnessing cutting-edge formulation techniques, CODE redefines what professional hair colour can achieve. This intelligent colour technology ensures an unparalleled balance of performance and care, setting a new standard in the industry.
“CODE is about high-performing colour that aligns with our core values. We recognise a need for products driven by innovative skincare in this space, and with our focus on performance and sustainability, we believe CODE represents a new level of advanced professional hair colour that goes beyond expectations.” – Kevin Murphy, Founder
A New Standard in Colour Performance
With 91 high-performing shades categorised into four family codes, CODE delivers modern, luminous results with exceptional reliability and vibrancy. Key benefits include:
- Up to 100% grey coverage 1
- Up to 4-5 levels of lift 2
- Reliable colour with 150% more even results 3
- 100% colour vibrancy 4
- Long-lasting results, increased colour durability 5
- More shine and repair 6
By merging skincare innovation with professional hair colour expertise, KEVIN.MURPHY has created a game-changing solution that goes beyond traditional colour. CODE is the future of colour—intelligent, high-performing, and designed
with integrity.
Available to purchase exclusively in the UK via sweetsquared.com
- Salon Test.
- Up to 4 levels of lift when using KEVIN.MURPHY+CODE and 5 levels whenusing KEVIN.MURPHY + BLONDE.HIGH.LIFT.
- Instrumental test. Natural hair vs coloured hair with CODE.
- Instrumental test. Results using Everlasting Colour Shampoo 2-3 timesper week.
- 26% increase in shine, 22% increase in repair. Instrumental test. Natural hair vs coloured hair with CODE and treated with EVERLASTING.COLOUR Regimen.