SalonEVO Magazine

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Colorists keen to extend their color palette will now have the option of Violet and Blue hues with Paul Mitchell Professional’s color line, The Demi.

Providing five different shades, from violet to blue ash undertones, stylists can mix and match the colors or use them separately, with all colors providing exceptional shine and conditioning to keep colored hair looking healthy.

“You can expect the same shine, vibrancy and consistency you always get from Paul Mitchell The Demi. These tones are on trend and they work right out of the bottle! Add them to any shade (except for Muted Metallics) to add coolness and depth to any formula. Get creative and see where it takes you,” says Colin Caruso, Artistic Director of Paul Mitchell Professional Hair Color.